The Professional Convention Management Association (PCMA) recently interviewed newly designated Digital Events Strategist, Liza Lampi. As owner of Eventive Meetings, she sought DES certification following the onset of the COVID pandemic. “I didn’t want to be reactive,” said Lampi. “I wanted to be proactive. I wanted to become an expert in the area that our […]
Industry Insights
Plan. Confirm. Cancel. Repeat.
Leap year 2020 began with fanfare and hopes for a leap in the right direction. COVID was not yet in the vernacular. Masks were only worn at masquerade balls, and social distancing was just a way to take a break from the outside world. In-person events were confirmed with finishing touches that would make them […]